Why is it Important to Buy Argan Oil from Morocco?

Argan oil, also known as “liquid gold”, is extracted from the kernels of the argan tree, almost exclusive to Morocco. The small supply and limited growing area made it the rarest oil in the world. It is extremely rich in beneficial nutrients, including fatty acids and vitamin E. That’s why it is exceptional in soothing, nourishing, and renewing hair and skin, coveted by many thanks to its benefits in bettering our wellbeing from every aspect.

Originated from the fruit of argan tree endemic to Morocco, for centuries, argan oil is produced by hand. Firstly, the local workers would dry the argan fruit in the open air and strip the pulp from the dried nuts. Then they will crack open the nuts to obtain the argan kernels. Next, the kernels are gently roasted to give the oil a rich, nutty flavor. However, the roasting step is skipped when making cosmetic argan oil to avoid the strong nutty scent. Finally, they are grinded into a thick paste which is squeezed by hand to extract the oil. The raw argan oil is left to rest for about two weeks to let the solids settle to the bottom. The clearer oil is further filtered to obtain its required clarity and purity. Anjou Argan Oil follows this exact procedure with nothing extra added or taken away. Using only the best argan nuts in Morocco, Anjou Argan Oil preserves the heritage of this ancient Moroccan beauty secret.


The production of Moroccan argan oil proudly comes with a carbon-free footprint. The argan tree does not only provide for local people, but also helps landscape stability, protecting from soil erosion and desertification. As an economic entity that supports millions of people in the local country, the production of argan oil has played a substantial role in the sustainability of the native economy.


All in all, Moroccan argan oil is your go-to head-to-toe beauty secret that’s packed with essential fatty acids, anti-oxidants, vitamins, and minerals. Without any harmful toxins and parabens, it improves our skin and hair appearance and protects from sun damage and harsh elements through in-depth nourishment. You can use it for a reparative therapy or a quick pick-up in place of face moisturizer, conditioner, face / hair mask, cuticle and heel softener, or baby-bath oil. Given its versatility, argan oil can be your answer to a fully functional yet decluttered bathroom closet.



Established in 2016, Anjou’s exclusive collection of skincare products and essential oils are all made using preservative-free ingredients from around the world in order to empower users to live more naturally and confidently with 100% natural ingredients.

Pure and Organic: Anjou works closely with specialists around the world to find the perfect location and environment, making sure Anjou products are made from the best stuff on Earth.

Safe and Secure: All Anjou products first undergo a rigorous internal selection process before being sent to the FDA/USDA for official approval. Before shipping, we run a final QC check to make sure everything is in order.

Customer Focused: Every aspect of Anjou and every decision we make, from our product pricing to packaging to after-sales support, is done to keep you, our customer, satisfied.

To learn more about Anjou and Anjou products, visit the website at www.anjou.com